Privacy Policy
CertioAI (“we,” “us,” or “our”) operates the website certioai.com (the “Site”) and related services, including the PA-Alert web application and browser extension. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site, use our services, or interact with us. By using the Site or our services, you agree to the collection and use of information in accordance with this policy.
Information We Collect
Information You Provide Directly
When you use our contact form, book a consultation, sign up for a subscription, or engage our services, we may collect:
- Name, email address, and phone number
- Company, practice, or organization name
- Project or inquiry details
- File attachments you choose to upload
Note: Users are instructed never to upload unprotected health information via standard contact forms.
Information Collected Automatically
When you visit the Site, we may automatically collect your IP address, browser type and version, pages visited and time spent, referring website, and device type and operating system.
Information from Third-Party Services
If you interact with us through third-party platforms (LinkedIn, X/Twitter, scheduling tools), we may receive basic profile information you have made publicly available.
How We Use Your Information
We use the information we collect to:
- Respond to your inquiries and scheduling requests
- Deliver coaching, technical optimization, and automation workflows
- Send transactional communications related to services you have requested
- Maintain, optimize, and update our local-first PA-Alert architecture
- Comply with legal obligations
We do not sell, rent, or trade your personal or practice information to third parties for marketing purposes.
How We Share Your Information
We may share your information only in these limited circumstances:
PA-Alert Widget & Extension
4.1 HIPAA Compliance & Business Associate Agreements
CertioAI operates as a Business Associate under the Health Insurance Portability and Accountability Act (HIPAA). For independent medical groups deploying our active web widget or utilizing our historical claims-intelligence pipelines:
- Standard BAA executed up front. CertioAI provides and executes a standard HIPAA-compliant Business Associate Agreement with all clinical practices prior to account activation or installation.
- De-Identification Pipeline. Any backend ingestion of claim outcomes, billing exports, or X12 835 remittance data is processed through an automated, client-side de-identification utility that strips all 18 HIPAA identifiers before any metadata touches our network — so no raw PHI is aggregated, stored, or processed on CertioAI servers.
Cookies and Tracking Technologies
You can control cookies through your individual browser settings. Disabling cookies may affect specific interactive site capabilities. We do not use tracking cookies for advertising or retargeting.
Data Retention
We retain practice metadata and communication records only as long as necessary to fulfill the operational purposes described in this policy, unless a longer retention period is required by law. Contact form submissions and consultation records are retained for up to 3 years after your last interaction with us, unless you request earlier deletion.
Data Security
We implement strict administrative, technical, and physical safeguards — including AES-256 encryption at rest and TLS 1.3 in transit — designed to protect operational data. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
Your Rights
All Users
- Request access to the professional data we hold about your practice
- Request correction of inaccurate operational information
- Request structural deletion of your professional record
- Opt out of non-essential communications
To exercise any of these rights, contact us at hello@certioai.com.
California Residents (CCPA / CPRA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act:
- Right to Know the categories and specific pieces of personal information we have collected.
- Right to Delete your personal information, subject to certain exceptions.
- Right to Opt-Out of Sale. We do not sell personal information, so no opt-out is necessary.
- Right to Non-Discrimination for exercising your privacy rights.
To submit a verifiable consumer request, email hello@certioai.com with the subject line “CCPA Request.”
European Economic Area / UK Residents (GDPR)
If you are located in the EEA or UK, you have additional rights under the General Data Protection Regulation:
- Legal Basis. We process your data based on consent, contract performance, and legitimate interests.
- Right to access, rectify, erase, restrict, or port your personal data
- Right to withdraw consent at any time without affecting prior processing
- Right to lodge a complaint with your local data protection authority
Contact us at hello@certioai.com to exercise these rights.
Third-Party Links
The Site may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties. We encourage you to review their privacy policies before providing any personal information.
Children’s Privacy
Our Site and services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child under 16, we will take steps to delete it promptly.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Last Updated” date. Your continued use of the Site after changes are posted constitutes your acceptance of the revised policy.
Contact Us
If you have questions about this Privacy Policy, your data-handling boundaries, or to execute a standard BAA, contact us at: